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Julie Zwissler

CJ E&M | SVP of Marketing & Partnerships

About Me

Julie Zwissler is an expert in multichannel marketing, creating synergistic multi-platform campaigns. She has worked with some of the top brands including, Jack in the Box, Toyota, MTV, Verizon and Nestle. Recently she joined CJ E&M, working to bring in high level sponsors for KCON, Mnet America and tvN(Korean in-language Channel). Prior to joining CJ E&M she helped with the launch of TWC Sports, assisting to bring $20M for the first Laker’s season and meeting the budget of $200M/YTD ‘12 for Adlink (Los Angeles Interconnect), consistently beating the market every quarter.

Julie’s unique blend of digital and traditional marketing gives her the key advantage to create strategic, one-of-a-kind solutions and innovative brand strategies. She is admired for her entrepreneurial spirit, strong leadership and is adept at defining goals, while motivating to drive action. She has the ability to define and guide key objectives and strategies that connect brands with desired audiences in ways that are genuine, meaningful, and lucrative. Julie is known for her skill to clearly communicate, manage, problem solve, think under pressure and meet quarterly budgets. She is a forward thinker who can envision and deliver positive outcomes in a wide range of organizations.

SPECIALTIES
+ Media and Sponsorship Strategy
+ Prospecting
+ Relationship Management
+ Marketing Communications Strategies
+ Brand, Account, & Project Management
+ Brand Platform & Strategy Development

Specialties: Digital Marketing
Advertising
Events
Promotions
Integrated Marketing Communications
Client Services
Social Media
Advertising and Integrated Brand Promotion
Brand Platform/Strategy Development
Project Management
Multiplatform communications

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