Carol Tarter Petersen

About Me

Winning new business, especially with government organizations requires more than just having a five-star rolodex, effective marketing materials, and registrations on websites. Wading through the requirements and nuances in developing and submitting a winning competitive proposal or grant takes a special set of skills. Over the past 30+ years,
Carol A. Tarter Petersen has perfected the skills needed for:

• Proposal/Grant Writing and Management
• Strategy Planning and Implementation/Business Development
• Infrastructure Development/Program Management/Process Improvement
• Marketing and Corporate Communications/Public Relations/Advertising
• Technical Writing/Training

Carol provides services in design, development, implementation, and support for enterprise-wide infrastructure systems in business/proposal development, marketing, and communications. She assists clients in change management control and integrated, business process reengineering efforts -- in addition to providing on-going management and day-to-day, hands-on support for business/proposal development, strategic planning and capture management, marketing/corporate communications, PR/advertising, technical writing/editing/publications, and program operations.

An innovative, problem-solving, accomplished professional, Carol delivers maximum return on investment (ROI). She has demonstrated abilities in planning and managing multiple complex, time-critical, demanding projects for successful completion on time, within budget, with measurable results. She is recognized as an energetic, goal-oriented, team player and a key contributor, bringing significant results to the corporate bottom-line. As a manager, director, and independent consultant, Carol has a proven track record of: increased contract win ratios (70-90%), process improvements and economies-of-scale, operational- and cost-efficiency, higher quality consistency, increased revenue and profit, improved internal and external customer satisfaction, and significant business edge.

Carol has supported numerous multimillion dollar, multi-site, Fortune 100/500 companies, as well as small businesses across multiple industries (energy/environmental, engineering, aerospace, military, information technology, construction/ facilities management, health and human services, legal, professional/technical services, and education) — providing services to federal, state, local, and international government and commercial industry. Some of her noteworthy clients include: the U.S. Department of Energy’s National Renewable Energy Laboratory (NREL); CH2M HILL, Inc.; The Shaw Group; Brown and Caldwell; Los Alamos Technical Associates, Inc.; M. H. Chew & Associates, Inc.; Ascendent Engineering & Safety Solutions, LLC; Hukari Technical Services, Inc.; Nuclear Safety Associates, Inc.; Cabrera Services, Inc.; The Macalan Group; Amoco Oil; TRW/Northrop Grumman; Martin Marietta Corporation; Yellow Cab of America, Inc.; Colorado Cleantech Industry Association; Denver Metro Chamber of Commerce, Small Business Development Center; Colorado Office of Economic Development and International Trade; Colorado Procurement Technical Assistance Center; Mountain States Employers Council; International Association of Business Communicators; and Denver Public Schools.

Through her own consulting business, CATP Enterprises, Inc., Carol helps even more companies achieve exactly these same kinds of results and reach their biggest goals. Through customized infrastructure development, training, and individual hands-on consulting support, she provides businesses with a proven step-by-step methodology for consistently winning new business and significantly increasing revenue and profit — all while maintaining a smart overhead strategy. CATP Enterprises offers solutions customized to individual business needs — whether a Fortune 100/500 corporation in need of surge capabilities; a small or mid-sized company moving to that next level of growth; or an entrepreneur having to compete against companies with established overhead budgets. CATP Enterprises provides:

• Development of an effective, customized business development/proposal infrastructure (processes, tools, guidelines, templates, databases, etc.) for your company.
• Individualized corporate and group training in how to do winning proposals with less cost, time, and chaos, using a field-proven methodology and industry-best practices.
• Hands-on support for individual proposal efforts (capture strategy/requirements analysis, teaming, management/coordination, writing/editing, cost, reviews, production).


1) You want a solution to your business/proposal development problem — low or inconsistent contract win ratio; proposals are too costly (time, money, personnel burnout); proposals are chaotic and stressful; direct-charge resources are sacrificed to do proposals; executive management is tired of all-nighters in the conference room over cold pizza.

2) You want increased revenue/profit and company growth; or you want reduced B&P and OH costs; or you want value-added, cost-effective processes and increased ROI; or
You Want It All.

3) Carol solves problems and delivers measurable results. She has a 30+ year proven track record successfully helping Fortune 100/500 companies and small businesses win multi-millions of dollars of new business, increase their contract win ratios (70-90%), and increase their revenues (even 100% or more in a year).


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